Loyalty and Rewards

Amazon Prime Raises the Bar for Grocery Memberships
Amazon Prime Raises the Bar for Grocery Memberships
May 25, 2023  |  Retail

As Amazon succeeds at whittling away at incumbent grocers’ shares of center-aisle purchases, smaller retailers are drawing inspiration. According to a PYMNTS survey of nearly...

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Chipotle Leverages Video Game Rewards for Deeper Connection With Diners
Chipotle Leverages Video Game Rewards for Deeper Connection With Diners
May 24, 2023  |  Restaurant innovation

  As Chipotle looks to build deeper relationships with its customers, the restaurant is tapping cross-brand rewards to connect with gamers. The Newport Beach, California-based...

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Foot Locker Reports Rough Q1 as It Readies New Formats, Loyalty and Omnichannel Strategy
Foot Locker Reports Rough Q1 as It Readies New Formats, Loyalty and Omnichannel Strategy
May 19, 2023  |  Earnings

Foot Locker struggled in the first quarter amid wide-ranging changes to the athletic footwear and athleisure retailer’s physical footprint, brand mix, digital and omnichannel efforts....

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TGI Fridays Latest Chain Remaking Loyalty to Favor First-Party Ordering Over Aggregators
TGI Fridays Latest Chain Remaking Loyalty to Favor First-Party Ordering Over Aggregators
May 15, 2023  |  Loyalty & Rewards

With recent research showing that consumers tend to order the same items from the same restaurants creating questions about the value of delivery aggregators, more...

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Sweetgreen Says Subscriptions Only Effective if They Reach Beyond Superfans 
Sweetgreen Says Subscriptions Only Effective if They Reach Beyond Superfans 
May 08, 2023  |  Subscriptions

As restaurants look to subscription commerce to drive loyalty, fast-casual salad and bowl chain Sweetgreen notes that the model is only effective if it can...

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Rewards Partnerships Draw First-Time Customers to Restaurants
Rewards Partnerships Draw First-Time Customers to Restaurants
May 05, 2023  |  Connected Economy

As restaurants look to step up their acquisition and retention initiatives, going beyond strategies that have become the industry standard, cross-brand rewards enable them to...

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Starbucks’ US Loyalty Membership Increases 15% Despite Watered-Down Rewards
Starbucks’ US Loyalty Membership Increases 15% Despite Watered-Down Rewards
May 02, 2023  |  Earnings

Despite initial pushback to Starbucks’ recent changes to its rewards structure, consumers continue to engage with the program, suggesting that loyalty apps can be effective even as brands...

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Uber Eats Leverages Discounting to Maintain Aggregator Usage Amid Inflation
Uber Eats Leverages Discounting to Maintain Aggregator Usage Amid Inflation
May 02, 2023  |  Delivery

As restaurant aggregators push back on inflation-related trade-down, discounts are key to maintaining frequency. Uber Eats, for its part, is making a play for affordability...

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Delivery Services Leverage Discounts and Subscriptions to Retain Price-Sensitive Customers
Delivery Services Leverage Discounts and Subscriptions to Retain Price-Sensitive Customers
April 24, 2023  |  Delivery

As aggregators look to maintain customer frequency amid inflation, affordability is key. In fact, many consumers are engaging with restaurant delivery services more specifically because...

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