IKEA Launches Furniture Buyback, Emergence of Micro-Influencers, Amazon and Walmart Boost BNPL

By  |  August 31, 2021
 | 
IKEA

Micro-influencers are taking the lead in social commerce. Plus, BNPL gains critical mass as Amazon and Walmart jump on board, and IKEA is piloting an offering that includes secondhand sales.

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    Data:

    29M: Number of U.S. adults who have used buy now, pay later in the past year.

    47%; 55%: Share of teens who have bought and sold secondhand goods, respectively.

    26%: Portion of BNPL customers who prefer PayPal.

    $36B: Current value of secondhand market.

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    56%: Share of consumers who say everyday social media users are their preferred influencers.


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