Today in Data: Retailers Get Creative to Retain, Lure Customers

By  |  June 17, 2022
 | 

Today in data, Grubhub partners with self-driving robotics company Cartken to offer autonomous deliveries on college campuses. Plus, retailers hope shoppers will tap into unprecedented home equity this summer as an economic recession looms, and Target is launching its own private-label adult beverage line in stores and online to capitalize on the booming market.

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    Data

    1,200; 600: Number of Target stores that offer in-store or curbside pickup of adult beverages and same-day delivery of these drinks via Shipt, respectively

    450%: Increase in digital-based adult beverage orders at Target in 2020

    40%: Increase in home equity in the past two years

    6.28%: New fixed mortgage rates for 30-year home loans after Federal Reserve approval

    4+ in 10: Number of customers who order from restaurant delivery aggregators at least once a month

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