As consumers seek more effective digital tools to discover new restaurants, many — especially younger generations — are increasingly trusting social platforms for recommendations. In an interview with PYMNTS, Uriel Maslansky, CEO and co-founder of Atly, a social media mapping platform that launched last week with $18...
Twitter reportedly continues to shed advertisers amid a rise in hate speech on the platform. In the five weeks from April 1 to the first week of May, ad revenue was $88 million, a 59% decrease from the same period a year earlier, The New...
TikTok is reportedly giving Oracle access to its technology to ease national security concerns. According to a report Monday (May 22) by Bloomberg News, the Chinese-owned social media giant will give Oracle, a cloud computing firm, access to its algorithm, source code and content moderation...
The realm of social commerce is undergoing remarkable advancements with key players such as Google, Amazon and Reddit venturing into the trend of integrating eCommerce within their platforms. But what does that mean for the state of social commerce? Particularly in light of Meta’s influential...
Twitter’s new CEO says she’s excited to “transform” the social media platform. Linda Yaccarino, named chief executive last week by Twitter owner Elon Musk, tweeted on Saturday (May 13) to thank her new boss. “I’ve long been inspired by your vision to create a brighter future,” Yaccarino wrote....
TikTok has reportedly paused launching its U.S. shopping platform over fears of a ban. ByteDance, the social media company’s Chinese owner, has delayed opening the store, dubbed TikTok Shop, to sellers until June at the earliest, The Wall Street Journal (WSJ) reported Wednesday (May 10),...
Lemon8, the sibling app of TikTok, is steadily growing its user base while TikTok faces challenges on Capitol Hill and the first state-approved measure to ban it. The Lemon8 app, which like TikTok is owned by Chinese company ByteDance, appears to be a hybrid that...
In an effort to create more shoppable content, Pinterest has inked a multiyear deal with Amazon Ads to enhance the platform’s offering of relevant products and brands, and notably marks Amazon’s status as Pinterest’s first third-party advertising partner. The move follows the increasing popularity of...
Rising next-gen social engagement platforms are not on the metaverse or Web3 but rather simplified and streamlined text-based apps that draw together like-minded users and drive commerce through true interest and engagement, relying less on algorithmic feeds. Among those leading the way is Community.com, the social...
