Tech-savvy consumers have come to expect the ease and speed of omnichannel features offered by online retailers. In response, retailers ranging from brick-and-mortar behemoths to young, independent upstarts are investing in mobile and online features, offering a more convenient and enjoyable experience worth returning for....
When it comes to standing out in the $445 billion beauty industry, it all comes down to personalization, says Benjamin Lord, executive director of global eCommerce and omnichannel sales at NARS Cosmetics. In the latest Omni Developer Report, Lord gives PYMNTS an inside look at...
Eighty-eight percent of American adults have access to smartphones. Collectively, they now drive $130 billion in mobile commerce sales. That increase in mobile commerce spending is underpinning a shift in consumers’ shopping preferences. Buyers are increasingly moving away from shopping on their desktops and are...
From fitness freaks to makeup mavens, Health and Beauty shoppers are going mobile. The latest Omni Usage Index reports 44 percent of these consumers use retailer mobile apps a far higher percentage than other retail verticals can boast. But with consumers giving retailers an...
The restaurant space is in the midst of a digital upgrade, anchored by a wave of activity around cloud-based point-of-sale (POS) solutions and the related consumer-facing mobile experiences, business efficiencies and enhanced data services that come with them. Square launched its own restaurant POS solution,...
For years, pundits and industry experts have been predicting the end of brick-and-mortar business. But those rumors of demise may have been greatly exaggerated, with merchants like French-import Sephora expanding their network of physical locations in recent years. But while brick-and-mortar business rolls on, some...
Many eTailers, including Amazon with Zappos, are turning the nearly $100 billion footwear industry upside down — and creating serious competition for brick-and-mortar merchants. Kent Zimmerman, VP of digital for Shoe Carnival, gives PYMNTS the inside track on how the retailer is tapping in-store inventory...
Consumers are a tough bunch to please. They want what they want, when they want it – even more so with two-day shipping offered by players like Amazon. That gives brick-and-mortar retailers, who have long relied on their physical footprint for growth, an added dose...
Thriving or just surviving in the omnichannel age means offering comprehensive in-store and online features that both engage customers and connect them with brands. To earn their devotion, shoppers demand that retailers offer features to make their shopping trips easier, more enjoyable and more personalized...
