April 25, 2023
How Brands Are Collaborating With Experts, Influencers and Nonprofits to...
To achieve relevancy with consumers, brands must exhibit authenticity and a clear mission, although what this looks like can vary from brand to brand. For example, Elie Seidman, former CEO...
April 21, 2023
FullBeauty Brands Agrees to Acquire Eloquii From Walmart
FullBeauty Brands has agreed to acquire Eloquii from Walmart. Eloquii, which focuses on plus-size apparel for women, will join FullBeauty Brands’ suite of fashion websites and will anchor a new...
April 17, 2023
D2C Brands Court Warehouse Stores as Shoppers Seek Value
Direct-to-consumer brands are increasingly using warehouse club stores to reach new, bargain-hungry consumers. As a report Monday (April 17) by Modern Retail noted, this trend is well-established but has become a larger...
April 06, 2023
Constellation Brands Bypasses Stores to Boost High-End Liquor Sales
As many consumers pull back, Constellation Brands is leveraging D2C to attract higher-income customers. The beer, wine and spirits giant, parent company of a wide range of popular alcoholic beverage...
March 28, 2023
McCormick Leverages D2C to Meet Demand for Novelty and Convenience
McCormick & Company is using D2C to test flavors that could draw new customers into the fold. On an earnings call with analysts Tuesday (March 28), the flavorings giant said...
February 16, 2023
Adyen Opens Applications for First North American Accelerator Event
Adyen is inviting applications for its first North American accelerator event. The financial technology platform said in a Wednesday (Feb. 15) press release that this edition of the Adyen Accelerator...
February 13, 2023
Luggage Brand Away Reportedly Seeking Potential Buyers
Luggage brand Away is reportedly considering a sale and other strategic options. Bloomberg reported Monday (Feb. 13) that the firm was valued at $1.45 billion in 2019 but that it’s...
February 08, 2023
Mattel Emphasizes Ongoing IP Plans in Face of Q4 2022...
There were fewer Mattel toys under the tree in Q4 2022 as the toymaker took a hit from overstocked retailers and underspending consumers, causing sales to plummet 22%. It was...
January 26, 2023
D2C Wine Sales Fall as Consumers Seek Convenient on-the-Go Drinks
Alcoholic beverage drinkers increasingly expect quick, easy options but are not necessarily seeking order-in-advance convenience. Global spirits and beer giant Diageo, which has a presence in more than 180 countries,...