Why Are Merchants and Acquirers So Confused About BNPL and Installment Payment Plans?

Divided, Not Conquered: Acquirer and Merchant Confusion Clouds Split-Payments Landscape

Split-payment plans like BNPL are gaining traction, with 3 in 5 shoppers having used these options in the last year. There’s a “but” — merchants and acquirers aren’t sure which plans have the most appeal to consumers or when to present them in the purchase flow. PYMNTS Intelligence’s latest report, “Divided, Not Conquered: Acquirer and Merchant Confusion Clouds Split-Payments Landscape,” a collaboration with Splitit, draws from multiple surveys of consumers and executives to get a 360-degree view of the split-payment space — the facts and the gaps.

 

Inside the February Study
  • 38%: Share of Gen Z consumers who increased their use of any type of split-payment product in the last year
  • 97%: Portion of acquirers that process transactions and can split payments on cards that they issue
  • 60%: Share of acquirers planning to enhance their ability to offer installment plans within the next year

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    Splitit Installment Plans Report Series

    Unpacking Merchant Strategies and Consumer Demand for Flexible Payment Plans
    Acquirers’ Navigation of an Uncertain Installment Plan Landscape
    Installment Plans Becoming a Key Part of Shopper’s Toolkit