customer engagement

Life Time Expands Digital Fitness Offerings to Deepen Customer Engagement
Life Time Expands Digital Fitness Offerings to Deepen Customer Engagement
February 03, 2025  |  Fitness

In the age of digital transformation, Life Time seeks to strengthen its customer loyalty and engagement through a major expansion of its digital fitness offerings....

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As Economic Pressures Grow, Retailers Focus on Value, Customer Experience and Community Ties
As Economic Pressures Grow, Retailers Focus on Value, Customer Experience and Community Ties
January 29, 2025  |  Retail

As escalating costs strain household budgets, PYMNTS Intelligence’s latest paycheck-to-paycheck study, “New Reality Check: The Paycheck-to-Paycheck Report: Struggling Consumers Go to Short-Term Strategies to Manage...

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57% of Information Sector Firms Achieve High ROI From GenAI
57% of Information Sector Firms Achieve High ROI From GenAI
January 29, 2025  |  Artificial Intelligence

You’ve heard of the digital divide. When it comes to generative artificial intelligence (GenAI), there’s also an ROI divide. A recent PYMNTS report, “Generative AI’s...

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Expert: Starbucks Faces Tension Between Pulling Back on Promos and Aggressive Marketing Efforts
Expert: Starbucks Faces Tension Between Pulling Back on Promos and Aggressive Marketing Efforts
January 27, 2025  |  Earnings

Ahead of Starbucks’ first-quarter earnings call on Tuesday (Jan. 28), company officials are taking steps to address declining sales and traffic with a series of...

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Netflix Sees 19 Million New Subscribers in Q4
Netflix Sees 19 Million New Subscribers in Q4
January 21, 2025  |  Streaming

Netflix closed out Q4 of 2024 with a record 19 million net new subscribers in the fourth quarter. This marked the largest quarterly membership increase in...

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Rise of Hybrid Marketplaces Bucks Conventional Retail Growth Strategies
Rise of Hybrid Marketplaces Bucks Conventional Retail Growth Strategies
January 06, 2025  |  eCommerce

Digital marketplaces are becoming an important growth channel in retail, as global sales were projected to reach $3.8 trillion last year. To succeed in this...

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Pink’s Hot Dogs: A Hollywood Icon Embraces the Digital Age
Pink’s Hot Dogs: A Hollywood Icon Embraces the Digital Age
December 03, 2024  |  ResTech

Nestled at the corner of La Brea and Melrose in Los Angeles, Pink’s Hot Dogs is a beloved institution that has been serving up hot...

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AI Firms Join Forces With eCommerce Giants to Improve Shopper Conversion
AI Firms Join Forces With eCommerce Giants to Improve Shopper Conversion
November 07, 2024  |  Artificial Intelligence

Coveo’s recent partnership with Shopify highlights a trend of artificial intelligence (AI) companies teaming up with eCommerce platforms to enhance customer engagement. Through this new...

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The RealReal’s CEO Shares From Platform’s ‘Growth Playbook’ After Strong Q3 
The RealReal’s CEO Shares From Platform’s ‘Growth Playbook’ After Strong Q3 
November 04, 2024  |  Retail

For Rati Sahi Levesque, newly appointed CEO at secondhand luxury goods marketplace The RealReal, her first week at the company’s helm was a promising one.  In...

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