beacons

Banks May Use Retail Beacons To Benefit Own Apps
Banks May Use Retail Beacons To Benefit Own Apps
February 09, 2015  |  Mobile

Are banks ready to hone in on mobile offers delivered via beacons? Beacon network Mobiquity is hoping that’s the case, Mobile Commerce Daily reported. Last...

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GameStop Uses Beacons And Big Screens To Get Millennials Buying
GameStop Uses Beacons And Big Screens To Get Millennials Buying
January 22, 2015  |  Loyalty & Rewards

Videogame retailer GameStop is fighting back against online shopping with beacons that stream game content directly to customers’ smartphones when they’re in a store, according...

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In-store Wi-Fi Boosts Customer Loyalty 28 Percent
In-store Wi-Fi Boosts Customer Loyalty 28 Percent
January 22, 2015  |  Mobile

Customers really do appreciate free Wi-Fi, it seems. A new study by IHL Group found that 28 percent of retailers who added in-store Wi-Fi said...

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Would You Like Beacons With That?
Would You Like Beacons With That?
December 19, 2014  |  News

McDonald’s franchises are serving up more than fries with its burgers in Columbus, Georgia. They’re offering a side of beacons. The fast-food company has tapped the...

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