HelloFresh

Blue Apron Expands Ready-Made Options as Meal Subscriptions Boost Convenience

Blue Apron Expands Ready-Made Options as Meal Subscriptions Boost Convenience
Blue Apron Expands Ready-Made Options as Meal Subscriptions Boost Convenience
December 12, 2023  |  Subscriptions

As the growth of ready-to-go meal subscriptions outpaces that of traditional meal kits, Blue Apron is launching non-frozen prepared meals — part of an industry-wide...

READ MORE >
Meal Kit Subscriptions Eat Away at Brick-and-Mortar Grocers’ Market Share
Meal Kit Subscriptions Eat Away at Brick-and-Mortar Grocers’ Market Share
December 07, 2023  |  Consumer Insights

With consumers getting pre-portioned ingredients from online subscriptions, PYMNTS Intelligence reveals, many are spending less time shopping for groceries in stores. By the Numbers The...

READ MORE >
HelloFresh Launches In-House Fleet Delivery Service
HelloFresh Launches In-House Fleet Delivery Service
November 14, 2023  |  Delivery

Meal kit company HelloFresh is now in the last-mile delivery business. The company announced Tuesday (Nov. 14) that its company-managed fleet is now operating in 19 major metropolitan areas....

READ MORE >
HelloFresh Launches Dog Food as Consumers Splurge on Pet Meals
HelloFresh Launches Dog Food as Consumers Splurge on Pet Meals
August 01, 2023  |  Subscriptions

Consumers may be cutting back on food spending for themselves amid inflation, but few are willing to subject their furry friends to the same sacrifices,...

READ MORE >
1 in 7 Food Subscribers May Cancel by Next Payment
1 in 7 Food Subscribers May Cancel by Next Payment
April 18, 2023  |  Subscriptions

Consumers are cutting back on their product subscriptions, with many rethinking their food purchasing. By the Numbers Research from PYMNTS’ new study, “Subscription Commerce Readiness...

READ MORE >
Food Brands HelloFresh and Truff Tap Nostalgia to Drive Sales
Food Brands HelloFresh and Truff Tap Nostalgia to Drive Sales
April 13, 2023  |  Retail

Brand collaborations such as HelloFresh and Marvel or Truff and Nintendo’s Super Mario Bros. can be perceived as trendy marketing tactics, an innovative way to...

READ MORE >
Meal Kit Providers Maximize Convenience to Maintain Loyalty
Meal Kit Providers Maximize Convenience to Maintain Loyalty
April 05, 2023  |  Loyalty & Rewards

Amid inflationary pressures, meal kit providers are securing consumers’ loyalty with more convenience and flexibility. Blue Apron, for one, is turning its focus to its...

READ MORE >
Campbell: Consumers Reluctant to Spend More Than 20 Minutes Cooking
Campbell: Consumers Reluctant to Spend More Than 20 Minutes Cooking
March 08, 2023  |  Consumer Insights

As consumers seek to save on both money and time, prepared meals are gaining ground. Campbell Soup Company, parent of its self-titled brand as well...

READ MORE >