Peacock

Walmart Strengthens TV-eCommerce Connection With Peacock Partnership
Walmart Strengthens TV-eCommerce Connection With Peacock Partnership
November 07, 2023  |  Partnerships

Walmart is expanding its shoppable TV footprint via a new partnership with NBCUniversal’s Peacock platform. The collaboration lets fans of “Below Deck Mediterranean,” a reality...

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Mastercard Teams With Peacock and Instacart as Consumers Seek Rewards
Mastercard Teams With Peacock and Instacart as Consumers Seek Rewards
October 05, 2023  |  Partnerships

Mastercard has debuted its first streaming subscription offering via a partnership with Peacock. That collaboration is one of two announced Thursday (Oct. 5) by the payments giant, which...

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The Decline of Traditional TV: Streaming Takes Over
The Decline of Traditional TV: Streaming Takes Over
August 15, 2023  |  Subscriptions

The days of sitting down to enjoy your favorite television show on traditional broadcast or cable are rapidly declining. For the first time, the total...

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Comcast Cranks Cash Into Peacock Streaming Service
Comcast Cranks Cash Into Peacock Streaming Service
January 27, 2022  |  Streaming

Comcast Corp. plans to inject more money into its Peacock streaming service in the hopes of competing with Netflix, Hulu and some of the other...

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Study: 69 Percent Of Consumers Say They Want Subscription Bundles
Study: 69 Percent Of Consumers Say They Want Subscription Bundles
December 17, 2020  |  Subscription Commerce

Subscription bundles are making a comeback, especially as consumers spend more time at home under lockdown measures as the number of COVID-19 cases continues to...

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NBCUniversal TV Launches Shoppable Ads
NBCUniversal TV Launches Shoppable Ads
April 23, 2020  |  Retail

NBCUniversal, owned by Comcast, will allow consumers to buy products from branded TV advertisements, articles and videos without going to a new website, according to...

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