Rufus

Amazon Earnings Provide Sneak Peak Into Short-Term Future Strategy
Amazon Earnings Provide Sneak Peak Into Short-Term Future Strategy
October 31, 2024  |  Amazon

By now you probably know that Amazon exceeded revenue expectations for Q3 Thursday (Oct. 31) driven by the strength of its AWS cloud computing division...

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Amazon Adds GenAI Shopping Guides to Personalize eCommerce Experience 
Amazon Adds GenAI Shopping Guides to Personalize eCommerce Experience 
October 10, 2024  |  Amazon

Amazon has implemented new generative artificial intelligence (GenAI) technology in an attempt to improve product research and personalize shopping recommendations on its eCommerce platform, joining...

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Amazon Sellers Go All In on Logistics and GenAI
Amazon Sellers Go All In on Logistics and GenAI
September 20, 2024  |  Amazon

If you were looking for a pulse check on the state of small and mid-sized businesses (SMBs) post-interest rate cuts, you could do worse than...

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Rufus, Amazon’s AI Shopping Companion, Rolls Out Nationwide
Rufus, Amazon’s AI Shopping Companion, Rolls Out Nationwide
July 12, 2024  |  Artificial Intelligence

Amazon’s generative artificial intelligence-powered conversational shopping assistant, Rufus, is now available to all U.S. customers in the Amazon Shopping app. Introduced in February, Rufus answers...

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Amazon Beta Launches Generative AI Shopping Assistant Rufus
Amazon Beta Launches Generative AI Shopping Assistant Rufus
February 01, 2024  |  Amazon Innovations

Amazon has beta launched a new generative artificial intelligence (AI)-powered shopping assistant.  Dubbed “Rufus,” the assistant is now available to a small subset of customers using...

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