Snapchat

Snapchat Tests Social Commerce Waters
Snapchat Tests Social Commerce Waters
January 13, 2017  |  Retail

Snap Inc. is currently testing two new advertising tactics — deep linking and auto-fill — to boost its social commerce capabilities. Deep linking allows marketing...

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Brexit Tracker: Snapchat Eyes London, Shoppers Up Spending, House Prices Bounce Back
Brexit Tracker: Snapchat Eyes London, Shoppers Up Spending, House Prices Bounce Back
January 11, 2017  |  Economy

Britain Prime Minister Theresa May has made it clear that Brexit pain lies ahead as the country looks to exit the European Union. May said...

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PYMNTS’ 2017 New Year’s Resolutions
PYMNTS’ 2017 New Year’s Resolutions
December 31, 2016  |  Payment Methods

Au revoir, 2016! It’s been nice knowing you. For Auld Lang Syne and all that. As PYMNTS puts away our party noisemakers until next year...

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Snapchat Is On A Buying Hunt
Snapchat Is On A Buying Hunt
December 19, 2016  |  Partnerships

Snapchat is reportedly in the mood to buy companies, looking at everything from drone companies to wearable camera startups. According to a report by Business Insider,...

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Hike Takes A Page From Snapchat; Rolls Out Stories
Hike Takes A Page From Snapchat; Rolls Out Stories
November 21, 2016  |  Cross-border Payments

Hike, the Indian messaging app that raised $175 million from Tencent of China this past August, has announced updates to its service, taking a page...

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PYMNTS Daily Data Dive: Snapchat’s IPO Rumors
PYMNTS Daily Data Dive: Snapchat’s IPO Rumors
November 17, 2016  |  Investments

It’s rumored that the Snapchat IPO may hit the market as one of the biggest since 2014. In May of this year, Snapchat raised more...

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Snapchat App Snapbots To Sell Smart Spectacles
Snapchat App Snapbots To Sell Smart Spectacles
November 11, 2016  |  Merchant Innovation

The Snapbots are coming! The Snapbots are coming … to sell you Spectacles. That is, smart sunglasses sold from a vending machine. We finally have...

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Facebook Fails To Acquire Snow, Asian Snapchat-Like Service
Facebook Fails To Acquire Snow, Asian Snapchat-Like Service
October 31, 2016  |  Cross-border Payments

The social giant unsuccessfully made a bid to purchase Snow, a similar service to social platform Snapchat, from Korean firm Naver. A source close to...

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