Checkout features like free shipping and rewards programs can help eCommerce retailers reduce cart abandonment, and get a leg up on the competition — a major factor in their growth strategies. Yet, many market leaders have been dropping those features. Since Q1 2018, a growing share...
Smartphones are now more ubiquitous than laptops and desktops. As many as 86 percent of modern consumers own a smartphone, and 23 percent of them shop on their mobiles. Many eTailers are looking to cash in on the smartphone’s ubiquity by optimizing their mobile sites,...
Commerce changes slowly, then quickly. Bricks and mortar give way to clicks, and channels blur. Commerce is now online, and always on. Standards emerge, too. One standard emerging is that of Secure Remote Commerce, backed by Visa and Mastercard. Rambus CTO Chakib Bouda told Karen...
It seems so easy: Pull out a mobile device, or launch a browser on a laptop or desktop computer, and begin shopping inside the endless digital mall. However, the path to purchase offers multiple ways to frustrate consumers and send them to competitors, or make...
Winning the hearts (and wallets) of digital shoppers takes more than just offering an online store. With just a few clicks, consumers expect to be able to shop for products they like – not just online, but right from their mobile phones. And in that...
Modern consumers want it all: free shipping, live site support, product reviews, many types of payment acceptance and, especially, quick checkout times. If they don’t get what they want, they’re likely to walk — or, well, click — away. Last year, all those clicking consumers, frustrated...
For merchants, getting customers to visit their websites is difficult enough. Getting customers to stay and make a selection is even tougher. It’s frustrating, then, when a shopper goes through the process of browsing a merchant’s catalog, choosing a product and putting it in his...
When it comes to checkout conversion, apparently, there’s no middle ground. The hot-off-the-presses Q4 2016 Checkout Conversion Index™ reveals that there’s no average for online retailers — merchants are either superstars or below-average performers. PYMNTS.com research reveals that the top merchants check out customers 25...
When it comes to checkout conversion, apparently, there's no middle ground. The hot-off-the-presses Q4 2016 Checkout Conversion Index™ reveals that there's no average for online retailers — merchants are either superstars or below-average performers. PYMNTS.com research reveals that the top merchants check out customers 25...
