TD Ameritrade has announced the launch of a suite of in-vehicle solutions that will allow investors to stay up to date with the markets at any time.
The company has been working to bring market access and information to investors in even more places, including integrating with Apple CarPlay, Android Auto, and Echo Auto, according to a press release. TD Ameritrade was also the first to announce voice-activated investing on Amazon Alexa-enabled devices, and is now bringing in-vehicle solutions to its customers.
The move is a natural next step considering that American drivers lost an average of 97 hours last year due to congestion, according to the release. TD Ameritrade customers using Apple CarPlay can now keep track of the latest real-time market news with a new TDAN Radio app from the TD Ameritrade Network, while drivers using the Android Auto and Echo Auto platforms can use voice commands to access market performance summaries and sector updates, hear real-time quotes, check account balances and portfolio performance, and more.
“In a connected world like ours, we have to meet investors where they are, whether at home, in the office, or on the go,” said Sunayna Tuteja, head of strategic partnerships and emerging technologies at TD Ameritrade, in the release. “In-vehicle technology offers a new type of connectivity that further breaks down barriers to accessing financial education and markets.”
“From long commutes to the great American road trip, Americans spend a lot of time in cars, and technology has completely changed the way we spend that time,” added Vijay Sankaran, chief information officer at TD Ameritrade. “Today, drivers expect their car to map their course, or to play their favorite song. But we’re just scratching the surface of what’s possible. To us, this is a natural next step, building on our unprecedented collaboration momentum and representing yet another way we’re using complex technology to weave investing seamlessly into our daily lives.”
