B2B companies are expanding their mobile commerce infrastructure to take advantage of rising demand, Internet Retailer reported on December 12.
According to a study from Vanson Bournefor Intershop, a Germany-based technology research firm, 51 percent of B2B companies currently offer a mobile Commerce purchase solution for customers. Forty-nine percent of respondents said that they plan to establish a mobile commerce presence within the next six months.
Additionally, 92 percent of companies currently advertise their products or services online. The remaining 8 percent intend to do so in the near future.
To learn more about how B2B companies are migrating toward mobile commerce, read the full story here.
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