October 31, 2022
Hooters Adds 196 Virtual Locations to Drive New Sales
With Hooters’ latest launch, the restaurant chain is taking its customers at their word when they say they come for the food. The brand, which has more than 400 restaurants...
October 31, 2022
D2C Chocolate Brand Awake Builds eCommerce Sales From in-Store Placements
While many emerging brands start out direct-to-consumer (D2C), given the lower barrier of entry to the channel, and then use their eCommerce popularity to sell their product to retailers, caffeinated...
October 31, 2022
Ross Opens 2,000th Location as Customers Seek Relief From Inflation
Discount apparel retailer Ross Stores has opened 40 new stores in recent months, part of a plan to grow to 3,000 brick-and-mortar locations as inflation-weary consumers seek deals on apparel. According...
October 31, 2022
Online Choice Architecture: The Good, the Bad, and the Complicated
Online choice architecture (“OCA”) encompasses the set of design features that impact choice in digital environments. From default settings and notifications to personalization and recommender systems, OCA features are present...
October 28, 2022
Amazon Versus Walmart Study Shows Who’s Winning Consumer Retail Spend
Retail behemoths Amazon and Walmart have become the two fiercest competitors for consumers’ retail spending. While the proliferation of mobile devices, apps and payment technologies makes online shopping ever more...
October 28, 2022
Streaming Services Struggle With Loyalty Amid Rising Costs and Pricing
It has been a big week for subscription services, with major players touting subscriber growth and finding new ways for consumers to engage with their content. In audio streaming, music...
October 28, 2022
51% of Merchants Invest in Tech to Track Omnichannel Purchases
Loyalty is the glue that binds consumers to their merchants. It’s what keeps consumers spending online or in-store, even during inflationary times. And for the merchants themselves, in-store experience that...
October 27, 2022
Walmart Debuts In-Store Netflix Hub and Streaming Gift Card
Walmart’s digital storefront devoted to merchandise around Netflix shows — The Netflix Hub — now also has physical space in 2,400 of the retailer’s brick-and-mortar stores. At the in-store iteration...
October 26, 2022
Google Search Rolls Out Tools to Boost Visual and Voice...
You might only be looking to buy a plunger but from Google’s point of view, these kind of “in stock near me” search queries remain its bread-and-butter product within its...
