Subscription Commerce Tracker® – September 2020

Subscription Commerce Tracker® – September 2020

The Subscription Commerce Tracker®, done in collaboration with Recurly, details how the COVID-19 pandemic is leading to a rise of direct-to-consumer subscriptions for core household goods.

Inside the September Tracker

  • An interview with Julie Marchant-Houle, U.S. CEO of meal kit subscription services Dinnerly and Martha & Marley Spoon, on how the COVID-19 pandemic is driving up demand for meal kits and why these purchasing behaviors may be here to stay
  • The latest subscription commerce news, including how the newly remote workforce is creating high demand for coffee subscription services and why D2C brands are reconsidering the value of adding physical locations
  • A Deep Dive assessing how the COVID-19 pandemic is changing consumers’ subscription service habits and how pause options are becoming more popular as a means of customer retention

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