Perception Is Reality

Consumers Skeptical of Government’s Inflation Optimism Cooling inflation has not stopped consumers from cutting back on the quantity and quality of purchases. In PYMNTS’ latest “Consumer Inflation Sentiment” report, we surveyed 2,140 consumers to learn more about how their price pessimism is impacting their buying behavior.
Inside the January Report
  • 41%: Share of families with children who have switched to lower-quality groceries
  • 42%: Portion of millennials who have switched to lower-quality groceries
  • 67%: Share of consumers who live paycheck to paycheck who have cut back on nonessential groceries

PYMNTS Consumer Inflation Sentiment Report Series

The False Appeal of Deal-Chasing Consumers
Rising Housing Costs Deflate Economic Optimism
In It For The Long Haul
Consumer Inflation Sentiment: Inflation's Long Consumer Spending Shadow
Consumers Buckle Down On Belt-Tightening
Inflation Slowly Ebbs, But Consumer Outlook Remains Gloomy
Consumers Pull Back and Prepare for the Long Haul