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Netflix Reduces Availability of Lowest Priced Ad-Free Plan
Netflix Reduces Availability of Lowest Priced Ad-Free Plan
July 19, 2023  |  Streaming

Netflix has dropped its cheapest monthly plan that doesn’t include ads. The streaming giant’s $9.99 Basic plan is no longer available for new customers in...

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Studios Line up for Piece of Ad-Supported Netflix
Studios Line up for Piece of Ad-Supported Netflix
November 02, 2022  |  Streaming

As Netflix prepares to launch the ad-supported version of its services, Hollywood studios have begun negotiating with the company for more revenue for the right...

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Apple’s Services Growth Dips to 5% as Ads and Games Slow
Apple’s Services Growth Dips to 5% as Ads and Games Slow
October 27, 2022  |  Apple

For Apple, the ecosystem is taking shape, but the services business shows a slowdown. FX rates are a headwind, to be sure, and so is...

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Meta Unveils New Ad Formats for Reels, Instagram
Meta Unveils New Ad Formats for Reels, Instagram
October 04, 2022  |  Social Commerce

Meta Platforms has announced a series of new ad formats designed to help advertisers reach their audience based on how they spend their time on...

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Retailers Sharpen in-House Ads to Bring Fresh Revenue, Better Brand Service
Retailers Sharpen in-House Ads to Bring Fresh Revenue, Better Brand Service
September 22, 2022  |  Retail

In some ways, a new ad platform launched today (Sept. 22) by alcohol eCommerce site Drizly is the retail industry equivalent of a dating service. Like many of...

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BJ’s Wholesale Club Ditches ADS, Moves Credit Cards to Capital One
BJ’s Wholesale Club Ditches ADS, Moves Credit Cards to Capital One
January 18, 2022  |  Legal

Alliance Data Systems Corp (ADS) has lost BJ’s Wholesale Club as a client, The Wall Street Journal (WSJ) reported Tuesday (Jan. 18). The club has...

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DOJ, States Eye Alleged Antitrust Issues In Google’s Ad Tech Business
DOJ, States Eye Alleged Antitrust Issues In Google’s Ad Tech Business
June 07, 2020  |  ANTITRUST

Alphabet Inc.’s Google is facing an investigation over potential antitrust violations by 50 of the nation’s state attorneys general led by Texas, CNBC reported. Critics...

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eBay Classifieds Attracts Interest From Axel Springer
eBay Classifieds Attracts Interest From Axel Springer
May 22, 2020  |  Partnerships / Acquisitions

A new suitor has emerged for eBay Inc.’s classified advertising business, the Financial Times reported. Axel Springer, the German-based digital publishing house that is backed by...

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Google Offers Free Ads To Lure Merchants From Amazon
Google Offers Free Ads To Lure Merchants From Amazon
April 21, 2020  |  eCommerce

In a bid to lure advertisers from other eCommerce companies, Google said it will no longer charge merchants to place ads on its Shopping search...

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