When consumers facing financial pressures carve out room in their budgets to treat themselves, PYMNTS Intelligence research reveals, it is often to enjoy their favorite...
As streaming services look to drive revenue, shoppable integrations are popping up in everything from mobile games to advertising breaks. As a recent Bloomberg report...
For many of us, the new year is all about catching up on the latest films or music we may have missed in 2023. To...
As ad-free streaming becomes too expensive for many consumers, amid price hikes and broader economic challenges, Netflix is reportedly seeing surging adoption of its ad-supported...
Amazon is laying off hundreds of employees across its Prime Video and Amazon MGM Studios organization. The cuts follow the organization’s year-long review of every...
Amazon reportedly could realize nearly $5 billion in yearly revenue from its video advertising efforts. Most of that money would come from the tech giant’s recent...
Amazon has set the date for Prime Video’s addition of advertisements into the viewing experience, as streaming companies increasingly find new ways to drive revenue...
As streaming platforms evolved throughout the year, many leaders in the industry set their sights on ways to monetize their content beyond subscription fees and...
In a bold play to score big in the sports content arena, Amazon is rumored to be eyeing an investment in Diamond Sports Group, aiming...