Generation Z

Apple TV Subscriptions Surge Shows How Familiarity Can Breed Retail Subscriber Growth
Apple TV Subscriptions Surge Shows How Familiarity Can Breed Retail Subscriber Growth
September 08, 2023  |  Subscriptions

Retail product subscriptions have become increasingly popular among consumers, offering convenience and personalized experiences. And as the subscription industry continues to grow, providers are expanding...

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Mystery Box Mystique Keeps 20% of Gen Z Subscribers Signed Up
Mystery Box Mystique Keeps 20% of Gen Z Subscribers Signed Up
September 07, 2023  |  Subscriptions

Consider it another form of splurge for the young generation, which represents an oversized share of segment subscribers.  Mystery boxes, where subscribers get “surprised” with items focused...

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Chamberlain Coffee: Gen Z Doesn’t Want to Wait Around for Their Java
Chamberlain Coffee: Gen Z Doesn’t Want to Wait Around for Their Java
September 07, 2023  |  eCommerce

As direct-to-consumer (D2C) coffee brands look to capture the loyalty of Generation Z, Chamberlain Coffee is finding that the more work they remove from the brewing process,...

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Gen Z Relies More on BNPL for Small, Everyday Purchases
Gen Z Relies More on BNPL for Small, Everyday Purchases
September 06, 2023  |  BNPL

In today’s uncertain macroeconomic landscape, credit products have become essential for managing spending and cash flow. In “The Credit Economy: How Younger Consumers Make Credit...

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College Students Want More From The Dining Hall Than Food
College Students Want More From The Dining Hall Than Food
September 01, 2023  |  ResTech

As students return to college and university campuses for their fall semesters, PYMNTS research reveals that today’s young consumers demand more options than just traditional...

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Grubhub Leverages Amazon’s ‘Just Walk Out’ on Campus as Aggregators Woo Gen Z
Grubhub Leverages Amazon’s ‘Just Walk Out’ on Campus as Aggregators Woo Gen Z
August 29, 2023  |  Aggregators

Grubhub is bringing Amazon’s “Just Walk Out” checkout technology to on-campus convenience stores as aggregators compete to reach students in a bid to secure their long-term...

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Dating Apps Test Higher-Priced Tiers to Find Love Amid Decline in Paying Users
Dating Apps Test Higher-Priced Tiers to Find Love Amid Decline in Paying Users
August 29, 2023  |  Subscriptions

In a bid to increase revenue and cater to more intentional daters, dating apps such as Tinder, Bumble, and Grindr are testing the waters with higher-priced subscription tiers, with...

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Gen Z Carries One Credit Card and Uses It More Than Other Payment Methods
Gen Z Carries One Credit Card and Uses It More Than Other Payment Methods
August 25, 2023  |  Credit Cards

It’s not how many cards consumers have, but how often purchases are put on plastic. Generation Z may be proving that less is more when...

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Fed Data Shows Pressure Building in Consumer Lending
Fed Data Shows Pressure Building in Consumer Lending
August 24, 2023  |  Debt

The Federal Reserve’s latest data on how loan performance at all banks is faring found pockets of resilience — and, perhaps, pockets of concern. Household debt has...

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