loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Red Robin Turns Onboarding Data Into A ‘Day One’ Personalized Loyalty Experience

Red Robin Turns Onboarding Data Into A ‘Day One’ Personalized Loyalty Experience
Red Robin Turns Onboarding Data Into A ‘Day One’ Personalized Loyalty Experience
January 22, 2021  |  ResTech

Loyalty programs have been a mainstay in quick-service restaurants’ (QSRs) tool kits. Research suggests that given the enormous competition in the industry, however, free food...

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How The B2B Mid-Market Drives Loyalty Through Online Payments
How The B2B Mid-Market Drives Loyalty Through Online Payments
January 19, 2021  |  B2B Payments

While the coronavirus crisis certainly accelerated the drive toward digital, the mid-market’s commerce digitization push was well underway before the pandemic hit. Corporate buyers are...

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Salesforce Unveils Loyalty Management Platform For Businesses As Online Sales Boom 
Salesforce Unveils Loyalty Management Platform For Businesses As Online Sales Boom 
January 12, 2021  |  Retail

Salesforce is rolling out a new product to let B2C and B2B companies easily add loyalty programs at a time when the company says online...

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7-Eleven Uses Mobile Wallet To Redefine The Meaning Of Convenience
7-Eleven Uses Mobile Wallet To Redefine The Meaning Of Convenience
January 04, 2021  |  Digital Payments

The digital-first economy was the story of 2020, but for many successful companies it wasn’t a complete surprise. It was an acceleration. It was a...

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Nike ‘Just Does It’ On Digital-First Transition, D2C Sales And A Hot Loyalty Program
Nike ‘Just Does It’ On Digital-First Transition, D2C Sales And A Hot Loyalty Program
December 21, 2020  |  Retail

Nike showed in its latest earnings report that the sportswear giant is “just doing it” when it comes to three of the COVID-19 era’s hottest...

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Burger Intelligence: Shake Shack AI Takes Ordering, Customer Experience To The Next Level
Burger Intelligence: Shake Shack AI Takes Ordering, Customer Experience To The Next Level
December 21, 2020  |  ResTech

The pandemic has upended how we order meals at restaurants, how we pay and, ultimately, how we eat. These transformational shifts are, in turn, affecting...

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Mtn Dew Keeps D2C, Gamer Connection Alive
Mtn Dew Keeps D2C, Gamer Connection Alive
December 18, 2020  |  Retail

The direct connection between consumer packaged goods (CPG) and the gaming business continues to strengthen. In fact, this week they became inseparable, because Mtn Dew...

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Study: The 12 Features That Have Helped Restaurants Make 2020’s Digital Shift — And Drive Sales
Study: The 12 Features That Have Helped Restaurants Make 2020’s Digital Shift — And Drive...
December 18, 2020  |  ResTech

In the face of the global pandemic, restaurant chains have had to alter their service operations to accommodate social distancing requirements and the new normal...

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