Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

Inflation Bears Down Hardest on Those Least Able to Absorb Price Hikes

Inflation Bears Down Hardest on Those Least Able to Absorb Price Hikes
Inflation Bears Down Hardest on Those Least Able to Absorb Price Hikes
May 18, 2022  |  Economy

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Millennial Minute: The Great Unsubscribe Hits 16% of Millennials, 14% of Bridge Millennials
Millennial Minute: The Great Unsubscribe Hits 16% of Millennials, 14% of Bridge Millennials
May 16, 2022  |  Subscriptions

Looking for loyalty among millennial subscribers and their closest cohorts? Look to your feature set and make sure it’s flexible and delivers value to these...

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PYMNTS Intelligence: FIs Emerge From the Pandemic as Human-Touch Wellness Partners
PYMNTS Intelligence: FIs Emerge From the Pandemic as Human-Touch Wellness Partners
May 16, 2022  |  Banking

Consumers emerging from the pandemic are navigating turbulent economic waters, with soaring inflation, rising interest rates and disappearing pandemic relief making management of their financial...

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PYMNTS Digital-First Banking Tracker: Younger Consumers Still Enjoy in-Person Banking
PYMNTS Digital-First Banking Tracker: Younger Consumers Still Enjoy in-Person Banking
May 13, 2022  |  Banking

Picture two banking customers: one a recent college grad who’s never known life without the internet, the other a recent retiree who grew up using...

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Customers Turn to FIs That Deliver Hybrid Financial Wellness Solutions
Customers Turn to FIs That Deliver Hybrid Financial Wellness Solutions
May 13, 2022  |  Banking

The pandemic's surge in online and mobile banking has subtly ebbed back toward a more hybrid approach that offers customers both digital convenience and face-to-face...

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Customers Want FIs That Deliver In-Branch and Online Hybrid Financial Solutions
Customers Want FIs That Deliver In-Branch and Online Hybrid Financial Solutions
May 12, 2022  |  Banking

Consumers consistently prefer financial institutions (FIs) that offer a wide menu of digital solutions to deliver the frictionless payment experiences they expect, but a healthy...

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Millennial Minute: Almost 18% ‘Definitely Prefer’ Merchants That Accept Crypto Payments
Millennial Minute: Almost 18% ‘Definitely Prefer’ Merchants That Accept Crypto Payments
May 10, 2022  |  Cryptocurrency

Spendable cryptocurrency is still an emerging concept, but that isn’t dampening interest in this asset class as consumers — overwhelmingly millennials for now — have...

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Millennial Minute: Sharing Data Digitally Not a Hangup for 80% of Millennials Opening New Accounts
Millennial Minute: Sharing Data Digitally Not a Hangup for 80% of Millennials Opening New Accounts
May 09, 2022  |  Data & Research

The pandemic has pushed the digital shift forward by three to five years minimum, and that’s made it easier — and more attractive — for...

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