Sephora

Sephora’s Brand Balancing Act
Sephora’s Brand Balancing Act
January 19, 2017  |  Retail

It is hard to overstate the degree to which Sephora has changed the game in cosmetics retail. One of physical retail’s few success stories in...

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Sephora’s High-Tech Chicago Outpost
Sephora’s High-Tech Chicago Outpost
August 29, 2016  |  Retail

Sephora is expanding its Beauty TIP Workshop store format to Chicago — with some fancy new high tech flourishes added. The beauty brand currently has similar...

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J.C. Penney To Expand Sephora Partnership
J.C. Penney To Expand Sephora Partnership
April 27, 2016  |  Retail

It’s been a good decade for the partnership between Sephora and J.C. Penney, so good in fact that the number of Sephoras housed within J.C....

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Virtual Reality’s Retail Growing Pains
Virtual Reality’s Retail Growing Pains
October 22, 2015  |  Hmmm

Retailers are always looking for the next tech product that’s going to give them the edge, and more than a few think virtual reality headsets...

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Ulta Ramps Up Efforts To Dethrone Sephora
Ulta Ramps Up Efforts To Dethrone Sephora
September 23, 2015  |  News

A brewing fight between national retail cosmetics chains Ulta and Sephora could get ugly fast. In an interview with Bloomberg Business, Dave Kimbell, chief merchandising and...

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Sephora Channels Beauty Offerings To Delivery
Sephora Channels Beauty Offerings To Delivery
August 10, 2015  |  Merchant Innovation

The online and brick-and-mortar beauty retailer will try its hand at bringing its offerings to consumers’ doorsteps with a new subscription-based service.

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