AR

Augmented reality is an interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory and olfactory.

(source: en.wikipedia.org)

Peeling Back the Curtain on Snapchat’s AR Secret
Peeling Back the Curtain on Snapchat’s AR Secret
July 05, 2017  |  What's Hot

Finding nearby friends through an online platform became a lot easier when Snapchat unveiled its Snap Map offering. Just a few weeks ago, the disappearing...

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IKEA Moves Into AR Furniture With Apple Partnership
IKEA Moves Into AR Furniture With Apple Partnership
June 20, 2017  |  Apple

Following its Worldwide Developer Conference, Apple has another announcement. The tech giant recently shared its new partnership with IKEA and is moving forward on an augmented...

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Snap Developing Augmented Reality Wearable Glasses
Snap Developing Augmented Reality Wearable Glasses
June 13, 2017  |  Retail

Following up on its venture into wearables last year, Snap has reportedly been working on a sequel to its video-enabled Spectacles glasses. While this rumor...

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Will AR and VR Be Our New Reality?
Will AR and VR Be Our New Reality?
May 19, 2017  |  Chatbots

Facebook’s F8 conference is one of the largest conferences for developers and entrepreneurs. Starting in 2007, the event has had a different focus each year...

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Houzz Adds 3D AR to Its Shopping Experience
Houzz Adds 3D AR to Its Shopping Experience
May 04, 2017  |  Retail

Furniture and home decor shopping can sometimes be a long process of visiting retail store after retail store to find just the right piece. Sometimes...

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Baidu Buys xPerception For Bigger AI Push
Baidu Buys xPerception For Bigger AI Push
April 14, 2017  |  Partnerships / Acquisitions

Baidu, the Chinese Internet company, has inked a deal to acquire xPerception, a U.S. computer vision firm, for an undisclosed sum. According to a report...

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Car Commerce Tracker: Investment Activity
Car Commerce Tracker: Investment Activity
April 04, 2017  |  Internet of Things

As the consumer and financial world learns more of its connected car future, tech and automotive companies are forming new partnerships and upping investments to...

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Amazon’s Physical Retail Vision Could Change How Retailers Operate
Amazon’s Physical Retail Vision Could Change How Retailers Operate
March 29, 2017  |  Amazon

If retailers were worried about the impact Amazon would have on the world of eCommerce, they should be even more concerned about what Amazon has...

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Apollo Box Finds What AR Can Do For Retail
Apollo Box Finds What AR Can Do For Retail
March 28, 2017  |  Retail

ECommerce marketplace startup Apollo Box is working to see just what augmented reality (AR) technologies can do for digital retail. Founded just over a year...

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