Levi’s is seeing its direct-to-consumer (D2C) business gain share, with transformations to shoppers’ digital journeys yielding strong eCommerce growth. The apparel company announced Wednesday (April...
As retailers look to drive loyalty with high-income consumers, apparel and accessories emerge as a key point of entry for winning the biggest earners. The...
Niche markets need to scale their reach, too — and often, eCommerce is best way. And while the direct-to-consumer (D2C) landscape made waves with products...
As brands face increasing challenges driving direct-to-consumer engagement, Chamberlain Coffee is seeing Amazon’s Subscribe & Save program provide opportunities to create long-term customer relationships outside...
MLB Commissioner Rob Manfred reportedly aims to introduce a direct-to-consumer (D2C) streaming service for the league by 2025, a move that comes as sports viewing...
It has been a good year for Mattel, and the toy giant is looking to capitalize on the recent surge in enthusiasm to drive digital...
While competitors were hustling to land deals with retailers and forge partnerships to reach more consumers, Levi’s boldly went all-in on its direct-to-consumer (D2C) strategy...
Several direct-to-consumer (D2C) brands, such as apparel brand Madhappy, are taking a detour from the original playbook and stepping into the retail arena to weave...
Despite the alleviation of inflation, consumers remain cautious about their spending habits. Consequently, direct-to-consumer (D2C) brands are facing challenges and are compelled to revamp their...