loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.
Taco Bell Speaks Out About Aggregators and Retaining Control of Customer Relationships
Taco Bell Speaks Out About Aggregators and Retaining Control of Customer Relationships
December 01, 2021  |  Restaurant innovation

Third-party delivery aggregators are emerging as one of the business success stories of the pandemic, and major players have continued to maintain gains. Their expedited...

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US Consumers Forgo Medical Treatments Over Lack of Healthcare Payments Options
US Consumers Forgo Medical Treatments Over Lack of Healthcare Payments Options
December 01, 2021  |  Healthcare

When it comes to healthcare financing, American consumers want choice. From payment plans to alternative financing programs, our research shows patient loyalty is driven by...

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Subscription Merchants Challenged to Create ‘Ideal Experience’ to Reduce Customer Churn
Subscription Merchants Challenged to Create ‘Ideal Experience’ to Reduce Customer Churn
November 29, 2021  |  Subscription Commerce

Subscription commerce’s turbo-charged growth, unsurprisingly, has been fueled by the pandemic. Trace Galloway, chief strategy officer at Vindicia, a software-as-a-service (SaaS) subscription-billing and revenue recovery...

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63% of Grocery Store Shoppers Say Loyalty Programs Influence Where They Shop
63% of Grocery Store Shoppers Say Loyalty Programs Influence Where They Shop
November 04, 2021  |  Loyalty & Rewards

Amidst all the changes that have taken place over the last 18 months during the digital shift, one institution stands out from the rest: the...

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Today in Retail: Allbirds Makes Public Debut; Nike Links Loyalty Program With Dick’s Sporting Goods
Today in Retail: Allbirds Makes Public Debut; Nike Links Loyalty Program With Dick’s Sporting Goods
November 03, 2021  |  Retail

In today’s top retail news, Allbirds CEO Joey Zwillinger says he sees a path to profitability for his newly public company, while Dick’s Sporting Goods...

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Dick’s Sporting Goods, Nike Connect Loyalty Programs
Dick’s Sporting Goods, Nike Connect Loyalty Programs
November 03, 2021  |  Retail

Dick’s Sporting Goods and apparel brand Nike are teaming up on what they’re calling a “connected partnership” to improve the shopping experience by giving customers...

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Starbucks Looks to Double-Dip Loyalty With Blockchain-Enabled Cross-Brand Rewards
Starbucks Looks to Double-Dip Loyalty With Blockchain-Enabled Cross-Brand Rewards
October 29, 2021  |  Loyalty & Rewards

On a call with analysts on Thursday (Oct. 28), Starbucks’ President and CEO Kevin Johnson shared an upcoming change to Starbucks’ loyalty program that could...

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Enjoying Loyalty Success, Starbucks Turns Digital Focus to On-Premise Tech
Enjoying Loyalty Success, Starbucks Turns Digital Focus to On-Premise Tech
October 28, 2021  |  Earnings

Starbucks’ base of active loyalty program members continues to grow, though that growth has slowed in the past several months. On Thursday (Oct. 28), the...

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Credit Unions Use Cash Back Rewards, Early Direct Deposit to Reward Member Loyalty
Credit Unions Use Cash Back Rewards, Early Direct Deposit to Reward Member Loyalty
October 28, 2021  |  Credit Unions

Credit unions (CUs) are well-known for their customer service, but they are often overlooked in favor of the flashier digital services provided by traditional banks...

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