Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

(source: en.wikipedia.org)

Voice Tech Adoption Uneven as Consumers Aim to Balance Convenience With Trust
Voice Tech Adoption Uneven as Consumers Aim to Balance Convenience With Trust
October 06, 2023  |  artificial intelligence

Consumers today are increasingly seeking smarter, simpler, and more connected routines, and voice technology has the potential to fulfill these needs. However, the adoption of...

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High-Income Earners’ Love of Installment Plans Signals Lucrative Opportunity for Merchants
High-Income Earners’ Love of Installment Plans Signals Lucrative Opportunity for Merchants
September 29, 2023  |  Consumer Finance

Credit card installment plans for common purchases are gaining popularity among consumers, who are drawn to the flexibility they offer in managing their spending and...

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What We Know About the Paycheck-to-Paycheck Consumer Three Years Post-Pandemic
What We Know About the Paycheck-to-Paycheck Consumer Three Years Post-Pandemic
September 28, 2023  |  Consumer Finance

Across the span of more than two dozen reports since the darkest days of the pandemic more than three years ago — and with eight...

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Citcon Unveils BNPL Option for eCommerce Clients
Citcon Unveils BNPL Option for eCommerce Clients
September 26, 2023  |  Buy Now Pay Later

Citcon has teamed up with Cash App Pay and AfterPay to offer new payment options to eCommerce businesses. “By leveraging both Cash App Pay and Afterpay’s popular “Buy Now, Pay...

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Tinder Puts a Price on Love With $499 Membership
Tinder Puts a Price on Love With $499 Membership
September 26, 2023  |  Subscription Commerce

As dating apps look to drive more revenue from their most active users, adding premium subscription tiers, Tinder is reportedly launching a VIP membership for...

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How Personalized Card Reward Programs Are Driving Customer Loyalty
How Personalized Card Reward Programs Are Driving Customer Loyalty
September 19, 2023  |  Loyalty & Rewards

Card reward programs are proving to be highly effective in building customer loyalty across industries, especially the travel sector, which is roaring back after several...

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Loyal High-Income Consumers Spend Nearly $800 per Subscription Every Year
Loyal High-Income Consumers Spend Nearly $800 per Subscription Every Year
September 19, 2023  |  Subscription Commerce

In the world of retail subscription commerce, loyal subscribers play a crucial role in driving revenue and are essential for the success and survival of...

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Millennials Focus on Mental Health as Student Loan Repayments Loom
Millennials Focus on Mental Health as Student Loan Repayments Loom
September 18, 2023  |  News

As the October resumption of federal student loan repayments approaches, the financial strain of repaying these loans is expected to have a significant impact on...

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Europeans’ Need for Secure Everyday Apps Underscores High Value Placed on Data Privacy
Europeans’ Need for Secure Everyday Apps Underscores High Value Placed on Data Privacy
September 13, 2023  |  Mobile Applications

In today’s digital age, making daily life easier and more productive is the order of the day. That desire for convenience has seen consumers around...

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