Source: nike.com
Foot Locker is reportedly expanding the “Home Court” basketball sections it launched with Nike. The expansion is part of an effort by the sports apparel retailer and...
The CE 100 Index slipped 0.6% as October’s first few days of trading brought investors firmly into the fourth quarter while reversing some of the...
The consequences of its flawed direct-to-consumer (D2C) strategy continue to haunt Nike. As reported Tuesday (Oct. 1), the company’s revenue showed weakness across all channels...
As Nike prepares to report earnings for the first quarter of fiscal 2025 Tuesday (Oct. 1), the company faces significant hurdles marked by a leadership...
The Nike board of directors has announced a leadership transition that will see Elliott Hill, the company’s former president for consumer and marketplace, who retired...
As competition for customer loyalty grows fiercer, brands are sharpening their focus on the post-purchase phase — a critical yet frequently neglected part of the...
U.S. companies are reportedly looking to this summer’s Paris Olympics to put them ahead of their competitors. Event sponsors have spent 18% more on the...
Nike tapped retired executive Tom Peddie to boost its retail partnerships. “Tom spent many years at Nike leading global sales before becoming the general manager...
Retail brands are using media partnerships in creative ways to drive engagement, reaching consumers at more parts of their day-to-day routines. Take, for instance, insect...