personalization

AI Could Put ‘Holy Grail’ of Retail Offers Within Reach 
AI Could Put ‘Holy Grail’ of Retail Offers Within Reach 
May 06, 2024  |  artificial intelligence

Artificial intelligence (AI) is reshaping the way companies approach data-driven customer marketing.  The benefits of AI in marketing are substantial, experts say. AI-powered systems offer...

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Nordstrom to Roll Out Digital Marketplace, Enhanced Search Feature
Nordstrom to Roll Out Digital Marketplace, Enhanced Search Feature
April 29, 2024  |  Retail

Nordstrom will roll out a new digital marketplace on its website, Nordstrom.com, along with an enhanced search feature. The marketplace will provide the luxury retailer’s customers with...

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Retail Personalization Is About More Than Just Sending Offers
Retail Personalization Is About More Than Just Sending Offers
April 15, 2024  |  Retail

As merchants look to set their offerings apart to win shoppers’ loyalty, personalization is key. That means more than just using artificial intelligence (AI) to...

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Brands Use Mobile Data to Deepen Loyalty Connections With Customers
Brands Use Mobile Data to Deepen Loyalty Connections With Customers
April 10, 2024  |  Loyalty & Rewards

Loyalty programs have long served as a cornerstone for businesses seeking to cultivate lasting relationships with their customers. With the ongoing evolution of mobile technology...

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Lids Co-Founder Launches ‘Make My Cap’ as Young Shoppers Demand Customization
Lids Co-Founder Launches ‘Make My Cap’ as Young Shoppers Demand Customization
April 10, 2024  |  Retail

As the rise of direct-to-consumer (D2C) enables more personalized experiences than ever, both in terms of the shopping journey and the products themselves, Lids’ co-founder is...

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Wendy’s Launches AI-Driven Loyalty Platform to Deliver Customized Rewards
Wendy’s Launches AI-Driven Loyalty Platform to Deliver Customized Rewards
March 31, 2024  |  Artificial Intelligence

In an era where customer loyalty is as fleeting as the latest trend, artificial intelligence (AI) is emerging as a potential game-changer, empowering businesses to...

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Dashbot Integrates With Amazon Lex, Enhancing Conversational Analytics
Dashbot Integrates With Amazon Lex, Enhancing Conversational Analytics
March 27, 2024  |  artificial intelligence

Making chatbots for commerce could get easier thanks to a partnership between Amazon and Dashbot. Dashbot, a leading provider of conversational analytics tools, recently announced integration with...

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Google Shopping Debuts Personalized Style Recommendations 
Google Shopping Debuts Personalized Style Recommendations 
March 27, 2024  |  eCommerce

Google has begun rolling out a feature that gives shoppers more personalized results. As the search giant announced in a Wednesday (March 27) blog entry, the...

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The RealReal Taps Personalized Messaging to Drive Loyalty
The RealReal Taps Personalized Messaging to Drive Loyalty
February 29, 2024  |  eCommerce

Amid ongoing consumer belt-tightening, The RealReal is seeing personalized messaging go a long way toward incentivizing spending. John Koryl, CEO of the luxury resale marketplace, shared...

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