Pinterest

Pinterest, Inc. is an American social media web and mobile application company. It operates a software system designed to enable saving and discovery of information on the World Wide Web using images and, on a smaller scale, GIFs and videos. The site was founded by Ben Silbermann, Paul Sciarra, and Evan Sharp. Discover recipes, style inspiration, home hacks and more ideas to try.

Source: about.pinterest.com

Amazon Expands Sponsored Products Ads to Other Apps and Websites
Amazon Expands Sponsored Products Ads to Other Apps and Websites
August 16, 2023  |  Amazon

Amazon has expanded its Sponsored Products ads to other apps and websites. This move aims to provide customers with more convenient and seamless shopping experiences, allowing them to discover...

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From Inspiration to Consideration, Pinterest Credits AI for Why Its 465M Users Are Shopping 
From Inspiration to Consideration, Pinterest Credits AI for Why Its 465M Users Are Shopping 
August 02, 2023  |  Social Commerce

Pinterest reported 8% growth in monthly active users (MAUs), reaching 465 million. Although this growth rate was similar to the previous quarter, the company noted...

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Pinterest Says Interest in Shoppable Posts Jumped By 50%
Pinterest Says Interest in Shoppable Posts Jumped By 50%
August 02, 2023  |  Social Commerce

Pinterest says its efforts to become a shopping destination are bearing fruit. While releasing its earnings Tuesday (Aug. 1), the social media platform said click...

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Pinterest Inks Deal With Amazon Ads to Fuel Shoppable Content 
Pinterest Inks Deal With Amazon Ads to Fuel Shoppable Content 
April 28, 2023  |  Social Commerce

In an effort to create more shoppable content, Pinterest has inked a multiyear deal with Amazon Ads to enhance the platform’s offering of relevant products...

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Pinterest Reportedly Adding Attribution Tools as Advertisers Seek Measurable Results
Pinterest Reportedly Adding Attribution Tools as Advertisers Seek Measurable Results
April 21, 2023  |  Retail

Pinterest is reportedly losing some advertising clients as brands look for measurable results. With brands concerned about the direction of the economy and reducing costs,...

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Pinterest Invests in Shopping Tech to Retain Platform’s Merchants
Pinterest Invests in Shopping Tech to Retain Platform’s Merchants
April 13, 2023  |  Retail

Pinterest is reportedly adjusting its retail strategy as ads become a key revenue source. Bill Watkins, the social media platform’s chief revenue officer, said in...

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Pinterest Adds Shopping Features to Collage-Making App Shuffles
Pinterest Adds Shopping Features to Collage-Making App Shuffles
March 27, 2023  |  Retail

Pinterest is adding shopping capabilities to Shuffles, its standalone, collage-making app. With this addition, users will be able to tap each image used in a...

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Pinterest Q4 Shows Favor With Gen Zs but Investors Want Faster Turn-Around
Pinterest Q4 Shows Favor With Gen Zs but Investors Want Faster Turn-Around
February 07, 2023  |  Earnings

Pinterest may tout itself as the positive, politics-free visual discovery platform, but that upbeat vibe was lost on analysts Monday who felt its turn-around wasn’t...

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Grocers Step up Personalization in Bid for Inflation-Impacted Shoppers’ Loyalty
Grocers Step up Personalization in Bid for Inflation-Impacted Shoppers’ Loyalty
January 12, 2023  |  Retail

This week in grocery, retailers ramp up personalization efforts as rising prices boost supermarket sales. Michigan-based supermarket chain Meijer, which has nearly 500 stores across...

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