Card-linked offers, which provide special savings or rewards attached to a merchant or product, are popular: Roughly 2 in 5 cardholders consistently use them. PYMNTS...
Ibotta shares leapt 33% during their debut on the New York Stock Exchange (NYSE) on Thursday (April 18). The stock debuted at $117 per share...
JCPenney has debuted its Rewards and Credit Program, a free loyalty program for customers. “Last year, JCPenney announced a $1 billion reinvestment plan to further...
When it comes to winning the loyalty of shoppers who can be persuaded by personalized offers, PYMNTS Intelligence research reveals, email proves to be a...
Cash-back rewards platform Ibotta hopes to raise $472 million when it goes public. The company on Monday (April 8) filed paperwork with the Securities and Exchange Commission (SEC), saying...
The simple math on the swipe fee agreement reached by Visa and Mastercard announced Tuesday (March 26) indicates that consumers may not feel much impact...
As brands and retailers race to offer the most targeted, relevant consumer journey, Carhartt is leveraging data to transform the omnichannel experience. In an interview...
Generation Z consumers, those often digitally savvy 18- to 25-year-olds, have emerged as an important target market for financial institutions (FIs) seeking to expand their...
Wells Fargo has added a card to its Autograph suite to woo frequent travelers. The banking giant’s Autograph Journey card, announced Wednesday (March 6), offers accelerated earnings...