As Chipotle looks to grow its already significant base of loyal customers, the brand is turning to personalized messaging to boost engagement. The fast-casual giant,...
Brands, retailers, and solution providers are increasingly focusing on loyalty programs to not only encourage repeat purchases but also gather valuable, first-party data. However, it...
When it comes to receipt-level data, the dollars are in the details. That’s one way to summarize the value that item-level data can represent to...
Digital features are crucial to winning over the United Kingdom’s tech-savvy shoppers — and merchants know it. We find that U.K. merchants go out of...
As retailers bow under inflationary pressures, some are cutting the value of their rewards points. Tesco, the leading supermarket chain in the United Kingdom, shared...
As prices rise, restaurant chains are taking very different approaches to their rewards programs. While some brands are pulling back their rewards to avoid further...
As restaurants compete for consumers’ loyalty, many are looking beyond the typical earn-and-burn rewards programs. For instance, Starbucks, the largest restaurant company in the world,...
As restaurant brands look to boost consumers’ engagement, some are finding that the way to keep customers coming back is by putting them in charge...
As major restaurant brands look to secure consumers’ loyalty all around the world, Chipotle is expanding its Rewards program internationally. The brand announced Tuesday (June...