Subscription Commerce Conversion Index

Subscription Business Braces for the Unknowns of 2023

Subscription Business Braces for the Unknowns of 2023
Subscription Business Braces for the Unknowns of 2023
January 02, 2023  |  Subscriptions

It’s been a year of transitions for the subscription business, creating question marks for 2023. Invoking “the great unsubscribe” became commonplace in 2022 as inflation-beset...

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Streaming Subscriptions From Apple, Samsung and Xbox Will Test Cancel Trend
Streaming Subscriptions From Apple, Samsung and Xbox Will Test Cancel Trend
November 17, 2022  |  Subscriptions

Amid a broader trend of consumers trimming retail box subscriptions, streaming entertainment looks to be a defiant holdout. Not only has it held onto the...

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Subscriptions Front and Center of Consumers’ Essential Non-Essential Debate
Subscriptions Front and Center of Consumers’ Essential Non-Essential Debate
November 16, 2022  |  Subscriptions

Inflation is changing consumer behavior — and not just in terms of shoppers looking for bargains. Many consumers are on the verge of eliminating subscriptions...

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60% of Subscribers Admit to Gaming the System to Skip Paying for Services
60% of Subscribers Admit to Gaming the System to Skip Paying for Services
September 14, 2022  |  Subscriptions

The pandemic accelerated the popularity of subscription-based pricing, and 23% of U.S. consumers now have at least one retail product subscription. However, amid a year...

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Study Finds Subscribers Pay Up for Convenience, Even With Inflation
Study Finds Subscribers Pay Up for Convenience, Even With Inflation
July 06, 2022  |  Subscriptions

Merchants are taking the battle for consumer engagement seriously and broadening subscribers’ range of options, a critical pivot reflecting the reality that pricing is taking...

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How Brands Can Survive the Great Unsubscribe
How Brands Can Survive the Great Unsubscribe
June 06, 2022  |  Retail

Are good times over for subscription commerce? In a word: no. But there’s also no questioning that trimming of subscriptions — retail and streaming —...

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Inflation Prompts 10x Increase in Consumers Reevaluating Subscription Value
Inflation Prompts 10x Increase in Consumers Reevaluating Subscription Value
May 10, 2022  |  Subscriptions

For many subscribers, convenience alone is no longer enough to retain their loyalty: Personalization is now a must-have feature that drives engagement for discerning consumers....

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Merchants Stand to Lose $2.2 Billion By Not Offering Consumers a Better Subscription Experience
Merchants Stand to Lose $2.2 Billion By Not Offering Consumers a Better Subscription Experience
November 19, 2021  |  Subscriptions

Consumers in the United States first acquired a taste for the benefits of retail subscription commerce in March 2020 — and now, 20 months later,...

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