Blue Apron/page/4 news and trends

GrubHub Owner Wonder Eyes $9 Billion Valuation in New Funding Round

July 09, 2026
Grubhub
Blue Apron Pivots From Subscriptions to Pay-as-You-Go Meals
Subscriptions // August 11, 2025

After more than a decade of subscription meal services, Blue Apron’s tastes are changing. The company announced last week that it would transition from a weekly subscription model to a new pay-as-you-go system for meal kits, with new offerings that include one-pan meals and microwavable dishes. “People don’t...

Wonder Aims to Expand Meal Prep Biz After Raising $600 Million
Investments // May 06, 2025

Grubhub and Blue Apron owner Wonder has reportedly raised $600 million in new funding. The deal brings Wonder nearer to developing what CEO Mark Lore described to Bloomberg News Tuesday (May 6) as a “super app for mealtime.” The financing also brings the company’s valuation to more than $7 billion, the...

Wonder Hopes Walmart Can Turn Grocery Shoppers Into Connected Diners
Connected Economy // March 04, 2024

As consumers increasingly view their food habits not in disparate segments — grocery, restaurant, meal kit — but as one connected “eats” category, Wonder is seizing on the new dining opportunities this opens up. The omnichannel food hall company, founded and helmed by Jet.com Co-founder...

In 2023, the Meal Kit Category Lines Blurred
eCommerce // December 28, 2023

Increasingly throughout this past year, meal kits have begun to be not so much their own discrete category as an integrated piece of a larger food eCommerce system. Take, for instance, Blue Apron. In late September, omnichannel food hall company Wonder, founded and led by...

Interviews & Exclusives
Wonder Hopes Walmart Can Turn Grocery Shoppers Into Connected Diners

March 04, 2024
As consumers increasingly view their food habits not in disparate segments — grocery, restaurant, meal kit — but as one connected “eats” category, Wonder is seizing on the new dining opportunities this opens up. The omnichannel food hall company, founded and helmed by Jet.com Co-founder Marc Lore, recently opened a location in a Walmart. Wonder […]

Blue Apron and SmileDirectClub Prove Profits Are Ultimate Test for Subscription Firms

October 04, 2023
A hallmark of subscription startups has always been the lure of recurring revenues.  A recurring theme has also been that profits are elusive — and sometimes the pressures on the business...

Blue Apron CEO: Meal Kits Now Prioritize Long-Term Profitability Over Immediate Growth

June 26, 2023
As meal kit providers look to weather the challenges of inflation, many have been forced to rethink their business models. Blue Apron CEO Linda Findley tells PYMNTS in an interview...

1 in 7 Food Subscribers May Cancel by Next Payment

April 18, 2023
Consumers are cutting back on their product subscriptions, with many rethinking their food purchasing. By the Numbers Research from PYMNTS’ new study, “Subscription Commerce Readiness Report: Bridging the Gap Between...

Quick Reads
GrubHub Owner Wonder Eyes $9 Billion Valuation in New Funding Round

July 09, 2026
GrubHub/Blue Apron owner Wonder is reportedly arranging hundreds of millions of dollars in new funding. That’s according to a Wednesday (July 8) report from The Information, which said the round—potentially Wonder’s last before going public—could value the company at $9 billion. Wonder has arranged to give investors extra shares if its stock price in an […]

Blue Apron Pivots From Subscriptions to Pay-as-You-Go Meals

August 11, 2025
After more than a decade of subscription meal services, Blue Apron’s tastes are changing. The company announced last week that it would transition from a weekly subscription model to a new...

Wonder Aims to Expand Meal Prep Biz After Raising $600 Million

May 06, 2025
Grubhub and Blue Apron owner Wonder has reportedly raised $600 million in new funding. The deal brings Wonder nearer to developing what CEO Mark Lore described to Bloomberg News Tuesday (May 6) as a “super app...

Wonder to Acquire Blue Apron, Create ‘Mealtime Super App’

September 29, 2023
Blue Apron, a provider of meal kits, has entered into a definitive merger agreement to be acquired by Wonder Group, a company focused on at-home dining and food delivery. The acquisition...