YouTube CEO Neal Mohan is addressing concerns regarding using YouTube content to train artificial intelligence models. Mohan highlighted during an interview with Bloomberg the lack of concrete evidence on whether OpenAI has used YouTube videos to enhance its video generation AI software, Sora. However, he stressed that any such use without permission would...
YouTube has launched Members-only Shorts, an option that lets creators share content only with subscribers. This option enables creators to offer additional perks to their subscribers, the video sharing platform said in a video posted Wednesday (March 27). To use this option, creators go to...
Social media platforms like Facebook, Instagram, TikTok and YouTube have become an integral part of daily life for millions of users worldwide, revolutionizing communication, connectivity and consumer behavior. Consumers have access to information, entertainment and interactions with brands and products. This influence on consumer decision-making processes is becoming increasingly profound, spanning...
Many consumers are put off by social commerce, not wanting to have their social connection interrupted by product promotion. By the Numbers For the report “Tracking the Digital Payments Takeover: Monetizing Social Media,” PYMNTS Intelligence surveyed nearly 3,000 U.S. consumers to understand the factors driving...
March 22, 2024
As contextual commerce transforms online shopping, social media platforms are seizing the opportunity to integrate purchasing into their platforms. These apps and websites, once just avenues for sharing updates and connecting with friends, have become robust eCommerce ecosystems. From Facebook and Instagram to TikTok and Pinterest, these platforms have been integrating shopping functionalities, blurring the lines between social networking and online shopping. […]
December 12, 2023
Consumers are using social media to buy products, and apparel, beauty, and food and beverage are the three categories they shop the most. A total of 45.5% of consumers buy...
November 28, 2023
The very phrase artificial intelligence (AI) itself promises two things: intelligence and artificiality. And while it is the leverageable machine intelligence that businesses and organizations want, it is the inherent artificiality of...
November 08, 2023
Consumers are becoming increasingly connected on social media, and retailers are taking notice. In a bid to grow engagement and sales, merchants have taken to social media platforms to promote...
April 09, 2024
YouTube has added new shopping features for use by creators. “We’re excited to announce even more updates so viewers can shop for new favorites from the most loved creators,” Aditya Dhanrajani, director of product management, YouTube Shopping, wrote in a Tuesday (April 9) blog post. One of the new features is Shopping Collections, which allows creators to […]
April 04, 2024
YouTube CEO Neal Mohan is addressing concerns regarding using YouTube content to train artificial intelligence models. Mohan highlighted during an interview with Bloomberg the lack of concrete evidence on whether OpenAI has used YouTube videos to enhance...
March 29, 2024
YouTube has launched Members-only Shorts, an option that lets creators share content only with subscribers. This option enables creators to offer additional perks to their subscribers, the video sharing platform...
March 18, 2024
YouTube is rolling out new rules that will require creators to disclose to viewers when realistic content is made with altered or synthetic media, including generative artificial intelligence (GenAI). These...
