India Rocks: Card Growth in the Country of Retailers

In our first installment of Payments Around the World, industry expert David S. Evans chats with Upendra Namburi for a first hand look at payments in India.

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    Known as the Country of Retailers with an estimated 12 million retail establishments, India comes across as a shopaholic’s dream. With so many options to buy, consumers are limited in their payment choice with cash still dominating. Retailers do not make payment choice easy with limied choices at the checkout- only about 3% of retailers accept cards as payment.

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