Consumer Insights

Consumer Insights
45% Rise in Mobile Price Checks Shows Changes in Store Shopping
August 20, 2026

America’s phone-carrying shopper is becoming less of a bargain hunter and more of an in-aisle decision maker. That shift stands out in PYMNTS Intelligence’s 2026 Global Digital Shopping Index: U.S. Playbook, “The New American Shopper.” The report finds that consumers now record 51 digital shopping...

Consumer Insights
61% of Consumers Would Consider AI-Recommended Financing
August 18, 2026

Artificial intelligence may win a place at the Pay Later checkout by recommending the financing, then letting the shopper make the final call. New PYMNTS Intelligence data shows 61% of U.S. consumers would consider an AI shopping assistant’s Pay Later recommendation for at least one...

Consumer Insights
22% of Gen Z Consumers Use Credit to Build a Financial Profile
August 13, 2026

For younger consumers, credit is increasingly a ladder: 21.7% of Gen Z consumers view credit products as tools for building a credit profile, 17.6 percentage points more than baby boomers. That generational divide is one of the clearest signals in “Consumer Credit Economy: Strategy vs....

Consumer Insights
70% of Brazilians Expect to Shop With AI Agents by 2028
August 12, 2026

Brazilian shoppers don’t leave their digital habits at the store entrance. They bring their phones into the aisle, compare prices on the spot and check whether a merchant accepts the payment method they want to use. Increasingly, they also bring AI along for the trip....

Consumer Insights
36% of Gen Z Used a Digital Wallet for Their Latest Retail Purchase
August 10, 2026

Consumers under the most financial pressure aren’t abandoning the checkout. They’re choosing payment tools that can give them more control over it. That’s the central finding of “The New Checkout: Crimped Consumers Lean Into Online Retail and Digital Wallets,” a PYMNTS Intelligence report based on a survey of 2,108 U.S....

Consumer Insights
Payment Choice Now Defines The New American Shopper
August 05, 2026

American shoppers aren’t waiting for retail to catch up. They’re already using mobile devices and AI to find products, compare choices and decide where to spend. Their shopping habits are outpacing many merchant systems. “The 2026 Global Digital Shopping Index: U.S. Playbook” examines how mobile...

Consumer Insights
Federal Data Shows Consumers Under Pressure As Spending Outruns Income
July 31, 2026

The latest data on spending shows it continues to outrun income growth as higher prices absorb more of the household budget. June offered another example: The Personal Consumption Expenditures reading for that month indicated that consumers increased their spending 0.3% from May while personal income,...

Consumer Insights
60 Million Workers Rethink What’s Worth Buying
July 31, 2026

A dollar can only stretch so far. For 60 million Labor Economy workers, each trip to the checkout can involve hard choices about what to buy, how to pay and what to leave behind. The July 2026 Wage to Wallet™ Index examines how workers earning no...

Consumer Insights
Grocery Bills Drag Down Consumer Confidence in July
July 28, 2026

Concerns about the price of food and groceries contributed to a decline in consumer confidence in July, according to The Conference Board. The organization’s Consumer Confidence Index decreased by 1.4 points to 90.8 this month, down from an upwardly revised 92.2 in June, according to a Tuesday...