Subscriptions

Subscriptions
Consumers Consider Pet Supply Subscriptions as Essential as Household Items
July 20, 2023

Even as subscription rates falter overall, the robust offerings of pet supply subscriptions — plus the emotional attachment to beloved pets — have bolstered the segment’s margins. Time and again, consumers make clear that people plain love their pets. From only buying the best to ridesharing apps and...

Subscriptions
Netflix Continues to Cut Offerings, Grows by 6 Million Subscribers 
July 20, 2023

While subscriptions-based services feel the need to overcompensate to get a subscriber, Netflix is doing the opposite. In fact, it continues to give less and less and still manages to pull in subscribers by the millions.    On Wednesday (July 19), Netflix reported an increase...

Subscriptions
TikTok Takes on Spotify With Music Subscription in Brazil and Indonesia
July 13, 2023

TikTok is reportedly making a play for consumers’ music streaming spending with a new subscription platform. The video platform has launched a “TikTok Music” streaming service in Brazil and Indonesia, which enables users to play, download and share tracks, syncing accounts with their existing TikTok profiles,...

Subscriptions
Study: 70% of Subscription Firms Don’t Measure Customer Retention Rates
July 12, 2023

“How’m I doing?” The old New York City Mayor Ed Koch line brings to mind subscription companies — perhaps an odd parallel to draw. But hear us out. Knowing how you’re perceived can be the first step to improving things. But it turns out that...

Subscriptions
Data Key to Turning ‘Short-Term’ Subscribers Into Brand Advocates
July 12, 2023

The year is half over. Looking out at the balance of 2023, Brian Bogosian, CEO of sticky.io, said subscription models face a test as consumers re-examine their budgets, and, as ever, churn is a significant challenge. Joint research between sticky.io and PYMNTS found that 48% of subscription...

Subscriptions
UK Businesses Say New Subscription Rules Too Rigorous
July 09, 2023

British businesses are protesting new regulations to make it easier for customers to cancel subscriptions. As the Financial Times (FT) reported Friday (July 7), the broadcaster Sky and groups representing newspapers and small businesses say the government’s proposal to help consumers avoid unwanted bills for their...

Subscriptions
Spotify Blocks Subscribers From Apple in-App Payments
July 06, 2023

  Spotify says it will stop letting premium subscribers pay via Apple’s App Store. As a report by Variety noted in a report Wednesday (July 5), the streaming audio platform hadn’t allowed new subscribers to pay through the app store in seven years. And there was just a two-year window...

Subscriptions
Report: Outcome-Based Pricing Gains Ground in Tech Market
July 05, 2023

A small but growing number of tech companies are reportedly offering pricing based on outcomes rather than usage. With these outcome-based or value-based pricing models, customers pay a percentage of the increased revenue, cost savings, growth in customer count or other benefit they have received...

Subscriptions
42% of Retail Subscribers May Bail if Merchants Ditch Free Shipping
July 03, 2023

For consumers with retail product subscriptions, free shipping is essential to maintaining their loyalty. For PYMNTS’ study “Subscription Commerce Readiness Report: The Loyalty Factor,” created in collaboration with sticky.io, we surveyed more than 2,000 U.S. consumers with retail product subscriptions in April about the factors that...