Social Commerce

Social Commerce
Instagram Unveils Business Hub ‘To Inspire Creativity’
August 03, 2021

Instagram on Tuesday (Aug. 3) unveiled a hub within the social media platform that will show both organic and paid posts from similar businesses, with the aim of spurring creativity among its business users. Get the Full Story Complete the form to unlock this article...

Social Commerce
Commerce Is Fast Becoming The New Battleground For Social Media Giants
July 30, 2021

Social media firms are placing their bets on the wave of interest in social commerce, in which their respective platforms essentially become storefronts where users can discover and buy all kinds of products. Get the Full Story Complete the form to unlock this article and...

Social Commerce
Twitter Pilots Shop Module In-App Shopping Tool
July 28, 2021

Twitter has launched Shop Module, a pilot version of an in-app shopping tool that will allow users to click on and purchase products without leaving the social media platform. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

Social Commerce
Pinterest Lures Influencers With Shoppable Pins
July 27, 2021

Online sharing site Pinterest is moving to make inroads into the social commerce movement and extending tools to help creators monetize their pins. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...

Social Commerce
Snapchat, Twitter Gains Reflect Social Media’s Growing Commerce Ambitions
July 23, 2021

It was a good day in earnings for social media networks yesterday, as both Twitter and Snap Inc. reported their strongest growth in years, narrowing losses, major advances to their active user counts and ambitions to do more with their social media platforms to insert...

Social Commerce
YouTube’s New ‘Super Thanks’ Feature Marks Evolution, Potential Of The Digital Tip Jar
July 21, 2021

The proverbial tip jar is getting a bit of a digital makeover, as startups and big names are looking to maintain their hold on content creators by making it easier for those artists, performers and influencers to be paid.   Get the Full Story Complete the...

Social Commerce
YouTube’s ‘Super Thanks’ Tool Allows Users To Tip Creators
July 20, 2021

YouTube’s new “Super Thanks” tool will allow users to tip creators from one of four price points between $2 and $50, or whatever the regional equivalent is, The Verge reported Tuesday (July 20). Get the Full Story Complete the form to unlock this article and enjoy unlimited...

Social Commerce
Yelp Debuts D2C Platform Yelp Audiences
July 14, 2021

Yelp’s new “Yelp Audiences” platform will help advertisers target consumers around the web, according to a press release. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to...

Social Commerce
Facebook To Invest Over $1B In Creator Incentives
July 14, 2021

Facebook announced it will invest more than $1 billion by the end of 2022 in “programs that give creators new ways to earn money for the content they create on Facebook and Instagram,” according to a Wednesday (July 14) company blog post. Get the Full...