Context is everything, a truism that is becoming increasingly true when it comes to commerce in the digital age. Having what a customer wants is important (and probably always will be), but it’s important not to merely have the goods — one must be able to...
YouTube is letting video uploaders make more money if they have more than 100,000 followers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...
Beloved by younger millennials and up-and-coming Generation Z members, Snapchat is the little social media engine that could in an era when it seemed the social media die had all been cast (and where Facebook won most of the rolls). However, beloved and profitable are...
Starting now, thousands of home services professionals will be available via Facebook. The social media site’s Marketplace platform is rolling out a new feature designed to make it easier for users to find contractors, carpenters, plumbers and house cleaners, according to news from Engadget. All...
Though the idea of contextual commerce is widely loved, delivering on it is a significant challenge. As it turns out, finding the right context — a moment when a customer is perfectly primed to buy a good or service, if only someone would give them an...
To get a sense of why some apps succeed while others don’t, pay some heed to Klout. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our...
Amid tensions and a shakeup among executives, Airbnb chief financial officer (CFO) Lawrence Tosi has departed the company — and left behind uncertainty over its potential initial public offering (IPO). Get the Full Story Complete the form to unlock this article and enjoy unlimited free...
In an attempt to make it even easier to get the right gift this holiday shopping season, Pinterest has announced news of a personalized Secret Santa gifting tool designed to help customers get inspired to buy custom Christmas gifts for their friends and family. Get...
Americans, according to the newest research from Pew, are increasingly likely to seek their news out on social media. Around a quarter of American adults — 26 percent, to be exact — report that they take the bulk of their news from at least two...
