Social Commerce

Mobile Takes Center Stage In Facebook Earnings (Payments Is A Bit Player)
January 28, 2016

Today is a good day to be Facebook. Cake and party hats are likely the order of the day in Menlo Park — or rapiers, or great books or endurance running. It can be hard to keep up with what Team Facebook’s rather subjective and various...

Social Commerce
Twitter Takeover Looking Increasingly Likely
January 25, 2016

Over the weekend, the social media company confirmed CEO Jack Dorsey is shaking up the leadership ranks as four top executives plan their departure from Twitter. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Retail
Google Wants To Take Guesswork Out Of Marketing Apps
January 22, 2016

At the dawn of 2016, mobile app developers have a problem that from the outside may not seem like much of a problem. A little under a decade after the iPhone hit the market and kicked off the smartphone revolution, there are an ever increasing number...

eCommerce
What Moving Millennials Mean For Retail
January 14, 2016

It’s now been at least two decades since the word “millennial” entered the general lexicon of brand managers and advertising experts, and that timeframe has also resulted in shifting definitions for the term. Though millennials began as teenagers with expendable income, they’re now becoming a...

Merchant Innovation
Did Brands At CES Get Millennials Right?
January 13, 2016

Despite now covering consumers roughly between the ages of 18 and 34 years of age, many brand managers still consider millennials to be some kind of amorphous and enigmatic demographic. However, that doesn’t do much to stop dozens of retailers at CES from trying their hand...

eCommerce
Can A Mid-Rate NBA Team Redefine The Fan Experience?
January 11, 2016

For an unsuccessful sports franchise, it can be hard to win fans back to the hometown cause. In California’s professional basketball scene, the game is almost rigged against the Sacramento Kings — not only do the Los Angeles Lakers draw more national fans on legacy...

The Power Of Pinterest
January 08, 2016

Social media and commerce should go together like peanut butter and jelly or a wink and a smile. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to...

Merchant Innovation
Fast Food’s Dollar Menu Arms Race
January 06, 2016

It’s more than a decade since the days of “Super Size Me” and flavor-of-the-month weight loss trends, and while brands like Whole Foods and Pure Barre might now be here to stay, evidence is mounting that the fast food industry isn’t going to take the...

Social Commerce
Social Commerce Startup Carousell Secures $50M For Expansion
December 28, 2015

Mobile marketplace Carousell is aiming to expand its social commerce service across Asia by attaining a $50 million Series B funding round. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...