The 2015 holiday shopping season might go down as one that pulled retailers in more directions than ever before. The need to satisfy customers on all fronts, physical and digital, including those who chose click-and-collect for their purchases, was greater than years past. Many hailed...
A la Biff of “Back to the Future” fame, the only sure-fire way to predict the future of retail is to skip ahead a few years and take a peek at a record of stock numbers. Failing that, proactive strategies that seek the initiative through cutting-edge...
In the fight between in-store retailers and their digital counterparts for customers’ wallets, it’s more often than not the former that sets the pace with pricing and discounts. However, Staples is taking pains to make sure that it can compete — and then some —...
Shakespeare famously wrote that “a rose by any other name would smell as sweet,” but that poetic sentiment doesn’t quite translate when it comes to dissimilar prices on similar products. For the most part, customers don’t want to feel like superficial differences to a product,...
Beacons are often touted as the next evolution of retail marketing for in-store merchants, but there’s been a conspicuous lack of observable progress among mainstream brands, as well as a troubling lack of supporting interest from shoppers. For an industry that’s become adjusted to fast-moving...
Companies have had the better part of six decades to get to know their Baby Boomer employees and give them what they need to stay happy, healthy and, most importantly, as productive as possible. But how are those same businesses doing with millennials? Get the...
Hotels are in the business of giving consumers what they want. However, as one generation of consumers is replaced by another, it stands to reason that a new set of travel and lodging preferences comes to the forefront as well. Now that millennials are quickly...
Retailers have always had the months of November and December to rely on when sales ever looked less than ideal, but new reports from the U.K. suggest that even though sales might be up as Christmas draws nearer, there are disconcerting signs just over the...
Who holds the power in the relationship between retailers and consumers? With fewer purchasing options, the answer might very well be the latter, but the combination of a panicked holiday shopping season and more online and offline deals that the average customer can research, some...