The connected fitness category is putting its back into sustaining the at-home workout rally cheered on during lockdowns, then booed in recent months due to a confluence of factors. At the center of this story is, of course, Peloton. A lockdown darling whose shares gained...
As data privacy laws go global and governments adopt a dead-eyed seriousness toward anything that remotely looks out of the new bounds, customer acquisition finds itself at a crossroads. Companies can’t rely on browser cookies or unrestrained use of first-party data any more, and it’s...
Omnichannel works well — until someone tries to cross channels. That invisible digital border is where sales and loyalty are being won or lost, and customer experience (CX) tends to be the deciding factor. As social commerce maneuvers into a more dominant position driven by...
Today in the connected economy, American Express files for trademarks that suggest it may be ready to join companies like McDonalds and CVS in the metaverse. Also, Visa and CloudPay team up to help people get paid faster, and FinTech and bank holding company Green...
Today in food commerce, DoorDash announces an accelerator for consumer packaged goods businesses owned by people from marginalized groups, and Gorillas finalizes its acquisition of Frichti. Plus, PYMNTS data suggests that consumers may not yet be fully onboard with voice-assisted restaurant ordering. Turkey’s Rapid Delivery...
For consumers and fleet managers alike, getting a vehicle cleaned and maintained is a chore that takes time they’d rather spend doing something else. To solve this problem, car care company Spiffy brings those services to the customer, with a mobile service offering car washing...
Today in food commerce, grocery inflation soars, and Red Robin gears up for a new virtual brand launch. Plus, Tom Pickett, chief revenue officer at DoorDash, speaks with PYMNTS about how the company is upgrading its white-label, in-store offerings. Highest Grocery Inflation in 40 Years...
Shopping and payments patterns forged in the crucible of the pandemic are fast becoming “the next normal” we’ve been speculating about since 2020. As the dust settles, we’re seeing more clearly how digital investments and consumer preference are profoundly reshaping commerce worldwide. In the 2022...
The old saw is that 50% of advertising and marketing spend is wasted — firms just don’t know which 50%. Given that reality, companies riding the rising wave of digital commerce are searching for new ways in which to engage with customers, and to keep them engaged....