Apple Pay Lands On Fly Delta App

Apple Pay has landed on another airline app.

Now, customers who fly Delta can both book and pay for flights using Apple Pay on the latest version of the Fly Delta app. Delta has become the first U.S.-based airline to activate the ability to buy airline tickets with Apple Pay on its app.

“Our Fly Delta app has come a long way since it was first introduced in 2010. More than 18 million customers have now downloaded the Fly Delta app, and we are excited to be the first U.S.-based airline to allow our customers to book and pay for their tickets with Apple Pay. By providing a way to pay for flights with just the touch of a fingertip, Delta continues to optimize our robust mobile channels and provide an easy-to-use and seamless digital experience for our customers,” said Rhonda Crawford, Delta Vice President of eCommerce.

As seen with other Apple Pay integrations, Delta touted the security and privacy of the mobile payments app, which doesn’t store card numbers on the device or on Apple’s servers, instead only generating a one-time unique code with each transaction.

Recently, Apple Pay and other mobile payments solutions have been gaining attention in the travel space. In fact, a new travel payments solution is promising to ease mobile payments rollout for airlines using its mobile wallet sleeve.

The solution, which has been developed by CellPoint Mobile, based out of the U.K., will allow airlines to launch a branded, omnichannnel mobile payments solution using its Travel Bank mWallet.

While the product’s customer-oriented design makes it possible for users to avail themselves of airline offerings, like loyalty programs, boarding passes, tickets and travel documents, among others, on their phone, it also helps airlines pocket more revenue through reduced customer acquisition and higher ticket conversion and revenue opportunities. The Travel Bank mWallet has been designed to support popular mobile payments solutions, like Apple Pay, MasterPass and Android Pay.

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The PYMNTS Cross-Border Merchant Friction Index analyzes the key friction points experienced by consumers browsing, shopping and paying for purchases on international eCommerce sites. PYMNTS examined the checkout processes of 266 B2B and B2C eCommerce sites across 12 industries and operating from locations across Europe and the United States to provide a comprehensive overview of their checkout offerings.