Cheech & Chong (Cheech Marin and Tommy Chong) are creating a non-fungible token (NFT) collectible art series with artist Jermaine Rogers that will celebrate the comedy duo’s more than 50-year career while also introducing new characters and storylines.
The project is being developed in conjunction with Easy Partners LLC, which will launch a large-scale collectible brand called My Homies by Cheech & Chong, with the series titled Homies in Dreamland.
Artist and collectible creator, Rogers is known for poster art created for Childish Gambino, David Bowie, Tool, Foo Fighters, Radiohead, Run The Jewels and many others.
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“As many know, I am deeply involved in the art community. As an early believer, I am glad we are introducing an NFT project now, ushering in a new era of branding for the duo and the art community,” said Marin.
The Homies in Dreamland collection is being released in January and holders of the NFT art collectible will have special perks, like access to future airdrops and special access/utility tokens “randomly inserted throughout the collection.”
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There also will be other benefits connected to the tokens — merchandise, autographed items, and airdrops of art by Billy Perkins, a longtime associate of Cheech and Chong.
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“NFTs are a new way for people to express themselves and reach out to others. Art is connecting with others and reaching the deeper parts of self. This can bring people from the NFT world into the world of Cheech and Chong, and together in the world of NFTs,” said Chong.
Easy Partners LLC is collaborating with a production team that includes Atomic Partners and blockchain technology group MainNet Production & Consulting for a secure and impactful launch.
“Cheech & Chong, Easy Partners LLC, and the production teams are dedicated to creating an iconic and long-lasting presence in the collectible, NFT, and art communities,” according to the release.
