Paying At The Pump
For the Paying At The Pump Report: What Drives Mobile Adoption, a GasBuddy collaboration, PYMNTS surveyed more than 10,000 consumers about how they use mobile apps during their gas purchases. The report includes 200-plus data points outlining the features and functions consumers value most when using mobile apps to pay at the gas pump.
Paying At The Pump Report - November 2018
INSIDE THE REPORT
68 percent of adults who pay for gas with mobile apps buy it as often as once per week
73 percent of users who pay for gas with mobile apps said they are more likely to visit the store again if the app experience is convenient
More than half (57 percent) of consumers who pay for gas using mobile apps say they would do so more often if the apps could also pay for c-store products
85 percent of Bridge Millennials say that receiving discounts is the most important feature of a gas app