Checkout Conversion
The Checkout Conversion Index™ provides a look at what hurts conversion rates and creates friction in the shopping process — just how much money retailers are leaving on the table due to problems with friction and conversion, and why customers are abandoning their online purchases.
Q2 2018 CCI FINDINGS
- 82.2: Average CCI score of the Top 30 merchants we studied
- 47.7: Average CCI score of all the merchants we surveyed
- 145.4 seconds: Average time it takes to check out on an eCommerce site
