Embedded Insurance: Leveraging Transaction Data To Expand Coverage In A Digital-First Market

Embedded Insurance: Leveraging Transaction Data To Expand Coverage In A Digital-First Market

The Embedded Insurance Report: Leveraging Transaction Data To Expand Coverage In A Digital-First Market, a PYMNTS and Cover Genius collaboration, examines new models for broadening insurance protection based on consumer purchasing habits. The report is based on a survey of 3,551 United States consumers.

Inside the June report:

  • 41 percent: Share of U.S. consumers who obtained new insurance policies over the past 12 months
  • 70 percent: Share of digital customers highly interested in receiving bank-embedded offers for at least one type of insurance
  • 44 percent: Share of digital bank customers highly interested in bank-embedded offers for auto insurance

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